| Title |
Masters of enterprise : giants of American business from John Jacob Astor and J.P. Morgan to Bill Gates and Oprah Winfrey / H.W. Brands. |
|
| Imprint |
New York : Free Press, 1999. |
|
| Description |
xi, 354 p. ; 25 cm. |
| Bibliography |
Includes bibliographical references (p. 339-344) and index. |
| Contents |
Growing up with the country (John Jacob Astor) -- The warrior (Cornelius Vanderbilt) -- Golden grain (Cyrus McCormick) -- The speculator (Jay Gould) -- Auld lang syne (Andrew Carnegie) -- By Jupiter (J. Pierpont Morgan) -- The monopoly esthetic (John D. Rockefeller) -- The mechanic of revolution (Henry Ford) -- Organization man (Alfred P. Sloan) -- Think and sell (Thomas J. Watson) -- The faith that launched a thousand ships (Henry J. Kaiser) -- The gambler (H.L. Hunt) -- Emperor of the air (David Sarnoff) -- Fantasy inc. (Walt Disney) -- The real thing (Robert Woodruff) -- Sweating burgers (Ray Kroc) -- Bentonville, U.S.A. (Sam Walton) -- The hero of the hit factory (Berry Gordy) -- Every woman a queen (Mary Kay Ash) -- Just do it (Phil Knight) -- Dress for success (Liz Claiborne) -- The world in real time (Ted Turner) -- The celebrity as entrepreneur (Oprah Winfrey) -- The paranoia principle (Andrew Grove) -- Standard operating procedure (Bill Gates) -- The bottom line. |
| Subject(s) |
Businesspeople -- Biography.
|
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Industrialists -- Biography.
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